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Northern VA Advice Givers®

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Going Viral Before it was Cool

Kids now are going viral online for their marketing campaigns and storytelling on the web everywhere. YouTube, Facebook, Vimeo, Instagram, etc. But before there were so many social media platforms, a message was spread through newspapers, word of mouth, and flyers posted on a telephone pole. When Sharon Wright was a young lady, she found marketing distribution channels through her church, sparking a Yellow Ribbon campaign for Americans taken hostage in Iran. It started with 1 ribbon and 1 church in her Pittsburgh community. Then Sharon spoke about this awareness campaign to more churches, and then thousands of yellow ribbons showed up on trees throughout the area. Fast forward to us sitting in her new Loudoun Clear Marketing office, clearly that skillset stuck. She is using her PR superpowers for good. Example? The story of their Car Seat Checks Public Safety campaign, Saving Loudoun Littles. This lady is saving freaking babies now with her skills! She once even went up to a couple in a parking lot at a Starbucks to tell them their car seat was installed incorrectly and that if they made a couple adjustments, their child would be even safer. If that isn’t an everyday superhero, I don’t know what is. Learn more about Sharon at www.loudounclearmarketing.com

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Disclaimer: The views and opinions expressed herein are those of the interviewees and do not necessarily reflect the official policies or positions of Northern VA Advice Givers®. Any advice (ideas, beliefs, practices, etc.) given by interviewees are only suggestions, and should be viewed as testimonial examples. Advice should not be adopted without first consulting a third-party accredited expert in the related field. Interviewees represented on the podcast, website, and magazine are NOT paid for their participation.